A Day On The Bridge

Create a One Day, Once in a lifetime event for one of the richest, most biodiverse, areas in Canada
& 
Raise funds to support the Cootes to Escarpment Park System: Conservation and Land Management Strategy.  

Key Performance Indicators:

1. Showcase the clean, green, and beautiful Hamilton that we love
2. Raise money for Cootes to Paradise (C2E) for land acquisition
3. Create awareness of the value of conservation and give voice to nature
4. Attract families, business, visionaries to become part of the City
5. Build community, meet your neighbours

Challenge

 With less then 365 days:
"Close the bridge. Just for an evening. Then let the people take over. Let them bring their picnic baskets and enjoy the peace, the panorama and, the Gods permitting, a sunset." The point, according to Patrick, is to celebrate and appreciate what this City really has to offer. 

Value

Tell potential customers why they should invest in this product. Describe its benefits, its advantages over similar products, and its unique features. Make sure potential customers feel confident about investing their money in this product. Will it last a lifetime? Is it healthier than other products? Maybe it is unique and handmade? Whatever the value is, don’t be shy about bragging!

Community Event

  • 3,000 attendees, 
  • 22 featured artists, 
  • 12 plein air artists, 
  • 9 event sponsors, 
  • 10 media sponsors

Participants

12 food & beverage vendors,

16 exhibitors & friend of nature,

14 musical performances involving 265 participants,

40 suppliers,

25 project team volunteers,

100 student volunteers


Fundraising Dinner

  • 270 dinner guests,
  • 4 local top chefs,
  • 26 supporting staff,
  • 4 course meal,
  • Wine, tea, coffee & cake

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